TCN Hon Fellowship Award Lunch for Robin Sheppard, Chairman of the Institute of Hospitality

Friday February 01, 2019

TCN Hon Fellowship Award Lunch for Robin Sheppard, Chairman of the Institute of Hospitality
Royal Garden Hotel, London
February 1st 2019

In consultation with the Society, the Tourism Consultants Network has proposed the award of an Honorary Fellowship to the successful entrepreneur and distinguished representative of the hospitality industry Robin Sheppard which he's been pleased to accept. A profile of Mr Sheppard appears below.

These lunches (this is the eighth) are always convivial and instructive occasions, allowing plenty of time for networking, and the venue is especially attractive and well-suited to this type of event. A tribute to Robin Sheppard's achievements will be delivered by Board Member Mike Jones FTS, and Mr Sheppard will respond and take questions. Space is limited, so please don't leave your booking to the last minute.

Robin Sheppard (adapted from Boutique Hotel News and The Caterer)

Having been an active member of the Institute of Hoteliers for 35 years, Robin Sheppard has now taken up the role of chairman at a time when the Institute has expanded to encompass more than 100 countries around the world. Having recently entered its 80th year, the Institute offers wide-ranging professional development opportunities to its members, alongside promoting quality standards across the industry through awards, training programmes, and qualifications.

"We are delighted to welcome Robin to the fold," said Peter Ducker, chief executive of the Institute. "He has long been a vocal and active member of the organisation, and we have no doubt will take the Institute and its members to new heights in the coming years, not least with regards to his passion for accessible tourism and inclusive hotel design."

As chairman of Bespoke Hotels, Robin Sheppard has grown the business into one of the largest privately owned hotel groups in the UK.

The business was launched in 2001 to manage and inject value into the often overlooked regional mid-market hotel sector. Today, Bespoke has burgeoned into a business that, while predominately focused on UK hotel management (with such stellar properties as the five-red-AA-star, 80-bedroom Chester Grosvenor), is represented in 18 countries, with hotels as far-flung as Barbados, Ukraine and Australia. In total, the company represents more than 200 hotels, with 9,000 employees and £1.5b worth of assets under management or marketing agreements. Recently, Bespoke has taken a financial stake in a small number of properties, including one of its most high profile to date, the 60-bedroom Hotel Gotham in Manchester, which it operates under a 30-year lease with building company Marshall CDP.

A determined entrepreneurial streak has ensured success for Sheppard through the four decades he has worked in the hospitality industry. At the same time, he is one of the most engaging of hoteliers, who has said the most irritating thing about the industry is “hotels that take themselves more seriously than their customers”.

After studying hotel administration, Sheppard entered the industry at the Adelphi in Liverpool, then part of British Transport Hotels, before working up to his first general manager role, at the age of 27, at Bodysgallen hotel, Llandudno, Wales. Other hotels he went on to manage included the Lygon Arms in Broadway, Worcestershire, the Royal Berkshire in Ascot, Berkshire, and the Bath Spa in Bath.

Date / Time: Friday 1st February from 12.15pm - 14.30pm  

Venue: Lunch will be in the Park Terrace Room of the Royal Garden Hotel, Kensington High Street.

Prices: TCN members, Tourism Society Fellows, Tourism Society members £49.50, Non-members £59.50. To include: 2 course meal with two drinks, coffee and service

Space is limited and so please book early to ensure a place. Guests welcome.

Venue Information

Royal Garden Hotel - Park Terrace room
2-24 Kensington High St, Kensington


W8 4PT

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